Victoria H. King
Victoria founded the agency in 1992 and has more than 35 years of experience in the luxury hospitality and tourism industry. Prior to founding VKPR, she served as the director of public relations for the Bel-Air Hotel Company and The Biltmore, Los Angeles. In addition, she worked for the Los Angeles office of Hill & Knowlton and Ketchum Public Relations in New York City. As president, Victoria continues to represent a select list of unique luxury resorts, hotels and destinations around the world. She earned a bachelor’s degree in Art History and English Literature from Hollins College, Virginia, and the University of London, England. Victoria is a native of Pittsburgh, Pennsylvania, and resides in Santa Monica, California. Whether at home or traveling to the far corners of the world, Victoria always finds time for her true passion for sports, health and wellness. A dedicated Francophile, Victoria considers Paris her second home.
Victoria speaks conversational French.
Carol Ann Kelley-Elwell
Carol Ann joined VKPR in 2010. Prior to joining the team, she gained years of experience in luxury hospitality sales, marketing and public relations with Four Seasons Hotels & Resorts, and the Hotel Bel-Air, Los Angeles where she met Victoria in 1990. Carol Ann lives in the wine region of Santa Barbara, with her husband and daughter. She received a bachelor’s degree in Journalism from Keene State College in New Hampshire and studied abroad at the American University of Rome, Italy. A lover of all creatures, Carol Ann is an avid equestrian and enjoys riding and hiking in the mountains surrounding her ranch in the Santa Ynez Valley. When not traveling around the world, she relishes time with family and her dogs, entertaining friends and drinking local wine.
Erin joined the VKPR team in 2020 shortly after moving to Los Angeles from New York City. Prior to joining the agency, she has worked in lifestyle PR, corporate and non-profit marketing and event planning. She also has experience as a wine ambassador. Erin is originally from Atlanta, Georgia and earned a Bachelor of Science in Public Relations from Georgia Southern University. In her spare time, she enjoys being outdoors, traveling, live music, sports and as a true southerner, she is fueled by fried chicken and diet coke.
Senior Account Executive
Julia Kent joined the VKPR team in 2023. Prior to joining the agency, Julia worked at DKC bringing over 4 years of media relations experience as a member of their hospitality and culture team where she worked with a variety of travel, F&B, lifestyle, and entertainment clients. Julia is originally from the Portland, OR Metropolitan area and earned her Bachelor of Arts in public relations with a minor in communication studies from Azusa Pacific University in 2019. Julia’s passion for travel stemmed from yearly summer vacations with her grandparents and immediate family which led to her love for all things travel PR. In her free time, Julia enjoys exploring LA with many beach trips, live concerts, picnics, and trying out the best new restaurants (preferably with a great outdoor patio or rooftop) with her friends and family.
Senior Account Executive
Kayla Riley joined VKPR as Senior Account Executive in 2023. Her career in public relations began after graduating from the Fashion Institute of Technology in New York with a degree in Advertising and Marketing Communications. Prior to joining VKPR, Kayla worked in agency settings across a variety of clients in the lifestyle, food & beverage and wellness sectors. Passionate for travel, she enjoys spending time outdoors and exploring new places, with Greece holding the top spot on her list of favorite destinations to visit.
Assistant Account Executive
Natalie started her journey with VKPR as an intern in Summer 2021, working with a number of agency clients as well as assisting with social media content and general research needs. A recent graduate from the University of Colorado Boulder, she received her B.S. in Strategic Communications with an emphasis in Public Relations and served on the executive board for the CU Public Relations Student Society of America (PRSSA) for two years. After her internship concluded, her love for the luxury travel industry was solidified and she returned to the VKPR team full-time following her graduation. A Southern California native, Natalie grew up enjoying everything Los Angeles has to offer, including the dynamic food scene and the diversity of the city. When she’s not in the office, you can find Natalie hiking, at the beach, making art or on her next adventure!
Natalie is fluent in Spanish.
Assistant Account Executive
Catherine joined the VKPR team in 2023. Prior to joining the agency, she worked in entertainment PR. She studied Communications and Marketing and earned a Bachelor of Arts and Sciences from the University of San Diego. Born and raised in Los Angeles, Catherine loves picnics on the beach, going for a hike, and finding all the good happy hours around town. When not out exploring or traveling, she loves reading a good book, catching up on her favorite TV shows, or playing with her cats.
Katharine is a member of the VKPR team as the agency’s “roving” trend spotter. She works for the Hard Rock Stadium and is Vice President of Corporate Partnerships. In this role, she oversees partnerships for the Miami Dolphins, the Miami Open and F1 racing. She currently works with leading national and international brands across a wide platform of lifestyle categories. A graduate of the University of Michigan in Ann Arbor, Katharine majored in Sports Management with a minor in both Business and Spanish. She brings her media savvy to the agency, keeping an eye out for the most up-to-date social media trends, key influencers, current ‘must follow’ Instagram insiders and strategic partnership possibilities. She updates the team with news from the pre/post-millennial worlds. A sports enthusiast at heart and with experience at the NFL, Super Bowl LIII, and the University of Michigan Football Program, she has built a network of key contacts in the sports media arena across the United States. An avid traveler, Katharine enjoys watching college and professional football and has a passion for golf. Go Blue and Fins Up!
Katharine is fluent in Spanish.
Christie has been a member of the VKPR team since its inception in 1992. She has over 30 years of experience in the accounting and finance industry. Christie is a native of Los Angeles and a graduate of California State University , Northridge. She oversees client billing and day-to-day accounting matters for all VKPR clients.